AI Insights · Timothy · July 2022
Top 5 Celebrity Games Performance on Unified Platform in Middle East, Q2 2022
Explore the performance of the top 5 celebrity games in the Middle East during Q2 2022, highlighting trends in downloads, revenue, and active users.
During the second quarter of 2022, the top five celebrity games in the Middle East showed diverse trends in their performance metrics. Let's take a closer look at the weekly downloads, revenue, and active user trends for these popular apps.
Kim Kardashian: Hollywood experienced a significant rise in weekly revenue, starting from approximately $1.7K at the end of March and peaking at around $4.9K in the week of June 20. Weekly downloads saw a notable increase towards the end of the quarter, reaching 1.5K in the final week of June. Similarly, weekly active users rose from 1.8K at the beginning of the quarter to 2.2K by the end of June.
Lamar - Idle Vlogger showed a mixed trend in its weekly revenue, peaking at $982 in the week of May 30 before declining to $597 by the end of June. The app's weekly downloads peaked at 3.3K in early May but gradually decreased to 1.4K by late June. Weekly active users saw a steady decline from 5.6K in mid-May to 3.9K at the end of June.
BTS WORLD exhibited a downward trend in weekly revenue, starting at $392 in late March and dropping to $187 by the end of June. Weekly downloads remained relatively stable around the 1K mark, with a slight peak of 1.4K in the last week of June. Weekly active users showed a gradual decline from 4.3K at the start of April to 3.7K by mid-June, before rising to 4.2K in the final week of June.
PewDiePie's Tuber Simulator saw its weekly revenue decrease from $372 at the end of March to $97 by the end of June. Weekly downloads fluctuated, peaking at 195 in early May and dropping to 66 in early June, before ending the quarter at 139. The app's weekly active users remained relatively stable, averaging around 900 throughout the quarter.
SUPERSTAR SMTOWN had a varied performance in weekly revenue, starting at $389 in late March, dropping to $81 in early May, and then rising to $399 by the end of June. Weekly downloads showed an upward trend towards the end of the quarter, reaching 542 in the final week of June. Weekly active users fluctuated, peaking at 1.9K in early May and ending the quarter at 1.9K.
These insights are derived from Sensor Tower data, providing a comprehensive view of the performance of top celebrity games in the Middle East during Q2 2022. For more detailed insights, visit Sensor Tower.